I’m a Creative Strategist helping tech companies and founders scale and grow with smart copy, elegant design, and thoughtful marketing.
BASED IN TORONTO
Your strategic partner for the long term.
I build collaborative relationships with the most forward-thinking organizations.
How I can help you.
Project-based services
Professional Design
From bespoke logo design to complete brand visual identity guides, I can help you define and create your brand’s perfect look.
Motion Graphics & Explainer Videos
Fully produced animated explainer videos that get to the point and showcase how valuable you are to your clients.
Presentation Design & Coaching
Custom decks and coaching based on proven storytelling frameworks to help you launch a product, secure funding, or entertain an audience.
Retainer-based services
Fractional Creative Director
Bringing high-level creative leadership to your team without the full-time cost, helping you craft a standout visual identity and compelling stories to fuel your growth. Fractional CD services are perfect for companies with a junior creative group looking to scale and evolve while keeping the team they have engaged.
Fractional CMO
Access to strategic marketing expertise to scale your business, drive results, and align your brand with market demands—all at a fraction of the cost of a full-time hire. I only provide Fractional CMO services to a very small number of select clients to ensure we can do our best work together.
How it works.
- Book a call
Let’s start with a 30-minute chat where we talk about you – where you are, where you want to be, and what’s holding you back. - Define your goals and scope
Next, we’ll determine if and how I can help achieve your goals, and what it will take to get you there. - Get started
Once we start working together, we’ll be in constant contact with clearly defined timelines, deliverables, and milestones.
Who am I?
I’m a Creative Strategist with a thick layer of marketing expertise.
I’ve spent almost 30 years developing and defining my approach to strategic design and impactful marketing – because I do both.
I started as a motion-graphics designer for a small agency in Toronto, creating content and videos for major brands and blue chip organizations.
I then started and grew the creative and marketing department for what is now one of the most successful healthcare technology companies in Canada.
I ran my own design and marketing agency, then merged that with a 20+ person design and marketing agency managing design and marketing execution for dozens of clients.
I freelance for international agencies and companies to develop strategic, award-winning content and campaigns for some of the largest and most respected companies in the world.
I’ve also got 3 kids, a dog, a collection of running race bibs, and a growing number of scars from Crossfit and obstacle course injuries.